SST has served as the Town of Front Royal Business Recovery Consultant since July 7, 2020. During our partnership, we have championed the “Back to Business. Back to Nature” initiatives by implementing a targeted communication plan, we have identified key drivers of business recovery and identified corresponding grant opportunities, we have lead the weekly “Back to Business” meetings presenting statistics relating to deliverables, and we deliver a presentation to the Town Council regarding our successes on September 14th. SST’s targeted communication plan provided consistent messaging across various digital, print, and radio platforms.
The SST team has increased the Discover Front Royal social media and website presence resulting in continuous upward growth both in social presence and online rankings. SST delivered the Wine, Craft Beer and Spirit Tour email blasts to more than 180,000 recipients. SST published the first video in a TikTok travel video campaign on August 13 and within six days it had garnered 466 views, 10 likes, and 6 followers. The SST team facilitated an Influencer Event while also marketing and coordinating the Canoe Festival on October 10. Our team crafted bi-weekly Constant Contacts to keep local businesses informed of upcoming events and established online business owner communication forms for events to include the Small Business Saturday-“Buy Local” and Restaurant Week which also enabled the Town to establish a repository of up-to-date local business information.
Our team has further assisted local businesses by delivering a webinar on the Town of Front Royal CARES Act and Rebuild VA grant opportunities and is helping the Town’s revitalization efforts by identifying and providing application assistance for government, corporate, and foundation grants.
Let us help you build a successful future for your organization. Please call our office at 757-536-9937 or reach out to Strategic Solutions by Tricia, LLC via Facebook, or at www.ssbytricia.com.