Keys to Staying Relevant Until Reopening

The Portsmouth Museums Foundation is one of Strategic Solutions by Tricia’s clients. Our focus has been to help the Foundation gain funding to support the museums that make up the cultural and educational scene in Portsmouth. We also help promote the museums’ endeavors as they stay relevant during the COVID-19 closure. 

Since March 2020, all of the City of Portsmouth’s Museums have been closed to the general public, but that hasn’t stopped museum staff members from continuing to look for ways to reach out to the public while staying true to their missions.

From creating virtual 360 tours of their museums and exhibits to developing online learning and resources, the keys to staying relevant until reopening are only limited by the imaginations of staff members.

By embracing the technology at our fingertips and staying focused on our missions, we can create more personalized and versatile content to connect directly with our communities and keep our organizations relevant until reopening.

Portsmouth Museums’ Story

One of the Portsmouth Museums, The Lightship, developed a new virtual tour that offers vintage images, 360-degree views of the ship’s interior, and extensive historical information staying true to their mission as a National Historic Landmark and museum.

The virtual tour gives viewers an inside peak to places on-site visitors are not permitted along with above deck views of the bow and flying bridge.

Click below to come aboard, virtually!

Lightship Virtual 360 Tour

The Lightship Portsmouth Museum also collated additional online learning experiences including videos, documentaries, articles and resources like the “Remarkable Portsmouth Documentary Series” that features the history of Portsmouth’s waterfront buildings and “Meet the Crew” where visitors can get a glimpse into the life of the Lightship Crew.

Another Portsmouth Museum, the Children’s Museum of Virginia, created a wealth of art, culture, and science online learning content and activities including timely planetarium videos. They created indoor and outdoor activities to encourage families to explore the world.

The museum created 360 tours of exhibits like Dr. Forces and CreArtivity. Around Christmas time, the planetarium posted videos about the Mystery of the Christmas Star and Saturn & Jupiter Together Again: The Great Conjunction.

The activities, projects, resources and videos, helped the museum continue their mission virtually to encourage families to imagine, explore, and discover together through play.

Strategic Solutions by Tricia congratulates all of the Portsmouth Museums for their hard work!

Staying relevant — even in times of closure — helps build excitement for reopening and allows your audience to stay engaged with your organization. 

Please call our office at 757-536-9937 or reach out to Strategic Solutions by Tricia, LLC via Facebook, or at www.ssbytricia.com.

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